January 19, 2012
When it comes to natural soaps these days, it’s almost like opening your closet and deciding what to wear. There are so many choices. Too many. Certainly most claims for soft healthy skin cannot be substantiated except by the placebo effect. Some soaps are not even efficient cleansers. Most purchases are based on smell as one of the only obvious features of soap.
So when there is no odor, what "facts" can you go on when you select soap. How does one soap differ from another? Which soap is right for you?
Dr. Wu, a PhD in Molecular Biology, has taken soap into the 21st century and used a hot process backed by real science to make a soap made from unsaturated fats. Traditional “natural” soaps are cold processed and made from saturated fats. All natural soaps are fatty acids and salt, but when unsaturated fats are used, the soap molecules created are small enough to enter the skin and nourish it as it cleans.
So when there is no odor, what "facts" can you go on when you select soap. How does one soap differ from another? Which soap is right for you?
Dr. Wu, a PhD in Molecular Biology, has taken soap into the 21st century and used a hot process backed by real science to make a soap made from unsaturated fats. Traditional “natural” soaps are cold processed and made from saturated fats. All natural soaps are fatty acids and salt, but when unsaturated fats are used, the soap molecules created are small enough to enter the skin and nourish it as it cleans.
The market for Soap Discoveries is the aging population conscious of the changes in their skin. This group is interested in a simplistic approach to skin care rather than a multi product regime. Soap Discoveries is targeted at spas and high end pharmacies.
Our new and improved bar is harder, longer lasting, and truly fragrance free.
Dr. Wu’s Soap Discoveries is neutralized soap that is safe for your skin and the environment. Produced in Northern California, it is made from all natural ingredients. Because Dr. Wu’s molecular biology based process combines materials at the molecular level, scientific names best represent the contents.
