Tuesday, April 12, 2011

Debunking Soap Ingredients

The billion dollar personal care products industry isdriven by marketing.  Companies invest inconsumer awareness to exploit our collective fears of germs, aging, and ingredients that can affect our health and the environment.   On any given trip to the store, buyers are standing in the aisles reading the product  ingredients list to determine if they want to make a purchase.
Unfortunately, the ingredients list does not tell the whole story, especially when it comes to soap.  When companies list expensive oils as ingredients they are not providing better ingredients,just more costly ones.All plant oils are formed by a combination of the same 8 fatty acids.
These eight common fatty acids are Lauric acid, Myristic acid, Palmitic acid, Stearic acid, Oleic acid, Ricinoleic acid, Linoleic acid, and Linolenic acid.  They represent more than 90% of all the fatty acids in oil. We list the fatty acids we use to make our soap on the wrapper.
It is scientifically incorrect to list oils as ingredients. Once the oil becomes soap, it is not oil any more.  For example, you cannot shower with olive oil but you can use a soap made from olive oil.  What's the difference?   The ingredient is not olive oil, it is soap that has as its main ingredient sodium oleate.
Soap is a combination of fatty acids and salt.  Dr. Wu’s Soap Discoveries is one of the few pure soaps on the market.  Pure soaps are so safe they regulated by the Consumer Product Safety Commission, and do not require ingredient labeling.
Choose Dr. Wu’s Soap Discoveries for all  your beauty and bath needs.

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